As a coach, as things happen, I always look for the lessons in everything that happens. Releasing my eBook, has shown me a lot! One important lesson I’ve learned is that in some cases, I’m my own biggest obstacle.
I have submitted press releases electronically all over the country. The procedure is to submit the release and then follow-up with a phone call. The phone call is the part I dread. I’m not a big procrastinator but there are a few things I tend to put off and this was one of them.
What’s the big deal? I don’t know but when I think of pitch calls, I think of the person on the other end thinking of me as some sort of telemarketer – and you know how people treat telemarketers. So before I even pick up the phone I have vivid visions of rude producers and guest contacts. I see in my mind people hanging up on me or just showing a stunning level of disinterest.
Plus, I had some rather big names on my list, and when I thought about calling those big national shows, I got intimidated. Who am I to sit on a stage that has been littered with celebrities and household names?
There was little doubt on that Monday morning before I started making my calls that I was in the wrong frame of mind. If I was going to start out feeling defeated, then what was the point. So I thought about it some more and actually came up with some answers to my own self-defeating questions.
What if people are rude? It’s a possibility but it’s the job of the producer to find good content for their shows, so most of the people will probably hear me out. Besides, if one is rude that doesn’t mean all of them will be. The rude people will be in the minority.
Who am I? I’m Karyn Beach and I have a great, quality program that I’m offering that will truly help people save time and reduce stress. People need to hear about this!
Why should I be a guest on a big-time national show? I’m passionate about my product and because when I’ve done television and radio in the past and done very well as a guest.
After I thought about it, I wasn’t thrilled about making the calls but I was in a much better mindset about it. I was ready.
And do you know what? That day, I didn’t encounter any rude callers. In fact, I mostly got voicemails, but the people I did speak with were open and receptive. By the end, I was actually having a bit of fun!
Coming up with answers to your most negative questions and rebuttals to your most defeating comments can make a huge difference in how you approach your obstacles and overcome them.
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